Mendengar kata startup mungkin akan bembuat kalian teringat akan serial drama Korea yang baru-baru ini selesai dan menjadi banyak perbincangan banyak orang-orang. Start-Up adalah drama yang dibintangi oleh Nam Joohyuk, Bae Suzy, dan Kim Seonho, di mana drama ini menceritakan kisah orang-orang di dunia perusahaan rintisan atau startup. Namun kini, Engliven akan membahas bersama kalian tentang makna dan tips Startup itu sendiri. Karena tentu saja yang bisa membangun startup bukan hanya Seo Dalmi, Han Jipyeong, atau Nam Dosan!
Oleh karena itu, jangan ke mana-mana dan temukan beberapa hal yang semoga dapat bermanfaat bagi kalian tentang tips dan bagaimana menanamkan jiwa startup kepada kalian di tahun baru ini, sehingga membuat tahun ini berbeda daripada tahun-tahun sebelumnya.
The Definition of Startup
First, let’s start with the word startup itself which comes from the uptake of English. It means a business that has just been started. A startup is a company that has been operating recently, so it is usually not more than five years running. In other words, startup means companies that have just founded or are still in the development phase to find markets and develop their products. Until recently, the term startup company usually refers to companies whose services or products are technology-based.
Also, building a startup is not just a matter of launching a product in the market without much consideration. Indeed, launching a product is one of the milestones of success, but long before that, there are many things that you must prepare.
Tips to Build Your Own Startup
Based on IDN Times and Niagahoster, here are some tips for building and also developing a startup.
Learn the Basics
The journey of building a startup is the best education an entrepreneur can have. Because every new lesson is a situation that will be faced in the real world. Then, at this stage, you need to learn the basics of startups and join a group that supports you in building a startup. So later, you can explore new learning topics.
Making the Right and Best Website
The website is the heart of a business. So, make sure every little detail on the website perfectly fits the business. Because your image and reputation will look good in the eyes of consumers.
Besides, when creating a website, you need to make sure all aspects are aligned and there is no miscommunication. Because business owners are usually trapped in the technical aspects of the website. Therefore, paying attention to domain names is also very important before building a startup.
Choose the Right Niche or Topic
The process of building a business also depends on many factors. One of them is the choice of the right niche. To build a startup and develop it, you need to know which aspects you need to focus on first. Thus, the focus will help you know which strengths and weaknesses in your business.
Then, you can determine what kind of niche to master. This next step will determine the overall marketing strategy. Together, these two things are equally important to ensure consistent startup development.
Listen and Observe Your Competitors
Next, observe other startup founders, listen to their stories, interview, look at your competitors, talk to their customers, and feel free to share ideas or seek feedback. This pre-execution stage can be the validation, market, and customer research stages in building a market, so it is very beneficial.
If you are exploring ideas for your startup, one of the things you can do is interviewing competing founders or product leaders to learn about their markets, customers, solutions, marketing initiatives, challenges they face, plans, and vision. So, this interview can later become a basis for your business plan.
Keep Updated with the Latest Trends
Then, as an entrepreneur, learning is something that needs to be done continuously especially when you are trying to build a startup and develop it. Therefore, you need to keep abreast of the latest industry trends and other business developments. Then, look at competitors from the same industry, as in the previous stage. So, learn from their experiences, successes, and failures.
The Challenges
Maybe, for some people building and developing a startup is easy, and anyone can do it. However, behind that, some challenges need to be faced.
Scalability
First, the most complicated thing is when our startup business is in the process of scalability or how to make the startup bigger, since we need to seriously consider the scale of the business’ expansion.
Flexible to change
Secondly, because the world of startups always brings rapid change, you must have the resilience and flexibility to change. For example, when the startup business is increasingly successful, you must be prepared for various changes such as culture, capital, marketing, customers, problems, and others.
Learn from failure
Finally, failure is general in the startup world. You need to become a person who will not easily succumb to failures, but can learn new things immediately when you failed.
Vocabulary Corner
Then, that’s all for today’s blog about ‘Startup’. If you find any difficult words in this article, you can take a look at the table below. Therefore, you can understand it well and you can use different vocabulary.
| English Words | Arti dalam Bahasa Indonesia |
| Uptake | Serapan |
| Milestones | Tonggak Sejarah |
| Aligned | Selaras |
| Domain | Domain/Wilayah wewenang |
| Niche | Ceruk |
| Determine | Menentukan |
| Ensure | Memastikan |
| Initiatives | Inisiatif |
| Keep abreast of | Ikuti terus |
| Succumbed | Mengalah |
Finally, you can try the tips above and we hope it could be successful. Don’t forget to comment on the quiz below, then you can also add the answer. Thus, you can find other blogs of Engliven’s for your reading enjoyment. Follow us for further information and see you next time!
